Staff are the moral fibre of any dealership
When the moral fibre of your staff is in the right place, you are on the road to success, no matter what kind of business you are in.
- Dealer News
- 10 July 2025
In an effort to offer personalised and professional services to corporate clients, Volkswagen has transformed 15 dealerships countrywide into Corporate Business Centres.
“Corporate sales are the third best-selling avenue for Volkswagen vehicles in South Africa. Whilst Polo Vivo is the preferred solution for corporate customers, the T SUV model range has also been well received in the market and accounted for over 20% of corporate sales last year,” said Steffen Knapp, Head of the Volkswagen Passenger Car brand.
Fifteen Volkswagen dealerships countrywide have thus far been transformed into Corporate Business Centres. Each of the dealerships now has a certified and dedicated Service Manager and Service Advisor as well as an express service for corporate clients, a branded demo vehicle and an exclusive customer lounge.
“The Volkswagen Sales team will be supporting each of the Corporate Business Centres’ dealerships with dedicated corporate fleet support, a Key Accounts Manager for management consulting, gap analysis and reporting as well as customer value proposition,” added Knapp.
Eight dealerships in Gauteng, three in KwaZulu-Natal, two in the Western Cape, one in Bloemfontein and one in Port Elizabeth are the new Corporate Business Centres.
When the moral fibre of your staff is in the right place, you are on the road to success, no matter what kind of business you are in.
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You can't build a reputation on what you are going to do.
Henry Ford
When the moral fibre of your staff is in the right place, you are on the road to success, no matter what kind of business you are in.
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