More investment within Africa’s richest hub signals brand growth
Hyundai Automotive South Africa has officially opened its Hyundai Sandton City dealership at 183 Rivonia Road in Sandton, Africa’s most influential business district.
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The company claims its expansion is a clear statement of intent to dominate the automotive market in 2026 and beyond.
“Opening Hyundai Sandton City is about more than adding another dealership to our network,” says Stanley Anderson, CEO of Hyundai Automotive South Africa. “Sandton is the epicentre of business on the continent, and our presence here reflects our intent as a brand that remains bullish about 2026 and beyond.”
The new dealership represents a strategic move by the Korean automaker at a time when competition in the motoring sector is at its most intense. The area is one of the busiest business hubs in the country and acts as the financial engine of South Africa, with more than 10 000 businesses operating in the area.
Stanley adds that Hyundai’s continued investment in prime locations reflects the trust South Africans place in the brand. “Despite economic headwinds, South Africans continue to choose Hyundai in growing numbers. This dealership sends a clear message that we are growing, and customers remain at the centre of everything we do.”
Shalendra Rampearie, Dealer Principal of Hyundai Sandton, says the dealership opening is a deliberate growth play in one of the country’s most commercially aggressive markets. “Sandton is about business ambition, performance and results,” Shalendra states.
“Opening here is a statement that we are here to compete, grow and win customers every day. With the strength of our Hyundai brand, we are ready to compete and win more customers into the Hyundai family,” Shalendra states.
MISA, the Motor Industry Staff Association (MISA), welcomes Chery’s investment in South Africa with the acquisition of Nissan’s historic production plant in Rosslyn, Pretoria, which will offer employment to the majority of Nissan’s affected employees.
Nissan has revealed key details of the all new Nissan Tekton, a compact SUV that will form the centrepiece of the brand’s upcoming product rollout and is expected to arrive in South Africa during 2026.
In an era when a vehicle purchase can be completed entirely online, from selecting trim levels to signing contracts digitally, the vast majority of South Africans continue to favour physical showrooms over virtual platforms.
“I am an electric vehicle convert, and it took me two years to secure the franchise rights of the EV brand I most admire and have been driving for some time, BYD,” says Marius du Toit, Managing Director of the 4Wheels Motor Group, which has several other dealerships of different brands in its portfolio.