Jeep and Opel are expanding their presence in KwaZulu-Natal, joining the Midbay Motors dealership in Richard’s Bay.
Share with friends
The well-established facility already exists as a Peugeot and Citroën dealer, and the expansion forms part of Stellantis’s dealer network strategy to make these exciting brands more accessible to customers in KZN.
Midbay Motors is a successful dealer group in Richard’s Bay, representing a number of automotive brands. The facility will also expand during the month to cater for Fiat servicing, adding convenience for existing customers in the area.
Midbay Motors will now also include Jeep and Opel in Richard’s Bay, KZN.
“We’re excited to amplify our brand presence in KwaZulu-Natal as we build our relationship with Midbay Motors and offer improved accessibility to the Jeep and Opel brands with added convenience for Fiat customers,” says Leslie Ramsoomar (Managing Director Stellantis South Africa). “This is yet another step forward for our customers and part of our broader plans to grow our representation across the country.”
Dealer Principal, Jenine Yiannakakis, is looking forward to adding more offerings from the facility. “Adding Jeep and Opel to our existing Peugeot and Citroën offerings allows us to attract a wider variety of customers and provides an opportunity for our existing customers to stay within our dealer family,” says Jenine. “We are an intrinsic part of the community, and we’re here to serve motorists in our town and its surrounds.”
Midbay Motors now caters for all your Peugeot, Citroën, Jeep and Opel needs as well as Fiat servicing.
Compared to global standards, the trading environment in South Africa remained extremely competitive, and in 2024, there were no fewer than 50 passenger car brands and 2 203 model derivatives, the greatest selection of market-size ratio found globally.
The Automotive Business Council (naamsa) released its second Automotive Trade Manual 2025 publication, previously published by naamsa under the banner of the Automotive Industry Export Council [AIEC].
The Gas Motor show is preparing to take over Suncoast, Durban, on 14-15 June, promising an adrenaline-filled weekend packed with Africa’s rarest and most exciting vehicles, world-class entertainment and stunt performances.
Supergroup Dealerships have further expanded their presence in Rustenburg, located in South Africa’s North West province, by adding BAIC to their already diverse portfolio.
Whilst the used vehicle trade is very much an area where true talent and creativity lies in the motor retail space, there are numbers that are important and interrelated in a traditional franchised used vehicle department.