Ryan Brews of Hatfield Volkswagen Melrose Arch scooped up the top award at the 32nd VW Grand Prix Awards Ceremony held in Cape Town.
This award recognises the dealership that consistently delivers outstanding results across all business areas.
The Grand Prix Awards ceremony honoured 72 outstanding members of the Volkswagen dealer network across 17 distinct categories. These prestigious awards celebrated excellence in dealership performance, with highlights including the coveted Micro and Macro Group of the Year awards.
“Volkswagen’s unparalleled success in South Africa rests upon the unwavering foundation of our esteemed dealer network. The network’s relentless dedication, exemplary service and profound passion not only sustain our market leadership but also elevate the Volkswagen legacy.
“We gather to honour their tireless efforts and steadfast commitment to excellence, a pledge that continues to drive our brand forward,” says Niels Wichmann, Head of Brand, Volkswagen Passenger Cars.
The coveted Dealer of the Year Award was presented to Ryan Brews of Hatfield Volkswagen Melrose Arch, marking his first win in this category.
Michael Kaftel from Hatfield Group received the Macro Dealer Group of the Year award for the eighth consecutive year. Their consistent excellence contributed at least 8% of Volkswagen’s total dealer sales.
The Dealer Group Award was presented to Kevin Pillay of CFAO Group in recognition of the group’s outstanding performance in supporting the Volkswagen brand.
“This is the power of partnership, where excellence becomes tradition and dedication writes the next chapter of our success,“ Niels concludes.
Today marks Earth Day 2025, a global movement dedicated to educating and empowering businesses and individuals to make more sustainable choices, particularly in renewable energy.
The Omoda C5 is better than ever, thanks to a bold new update called the C5 X Series, says the Chinese vehicle manufacturer. This update brings improvements across the board, from a more refined driving experience to greater practicality.
In 2025, Chery will introduce 19 hybrid models across the HEV (hybrid electric vehicle), PHEV (plug-in hybrid electric vehicle) and REEV (range-extender electric vehicle) categories.
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A light on my car’s dashboard came on, and instead of fixing the problem, I waited for the bulb to burn out. Crisis solved.
Jarod Kintz
Inefficiency in a dealership is often not that obvious and that is why it is difficult to identify and address.
In the face of a shifting premium automotive market, Audi South Africa is also currently re-aligning its retail operations according to the new reality where the premium vehicle sector has contracted to nearly a third of its size compared to a decade ago, with 2024 marking the lowest level yet.
The commercial vehicle industry has seen a complete shift in the market over the past year. Despite challenging market conditions, Daimler Truck Southern Africa (DTSA), along with its dealers and general distributors, successfully navigated the landscape to deliver great results, it says.
