New GM at Waterberg Toyota to drive success story
A renewed focus on customer care and the well-being of the employees, is high on the agenda of Jaco du Preez, newly appointed General Manager at Waterberg Toyota in Limpopo.
- Dealer News
- 1 August 2025
Mitsubishi Motors in Empangeni has emerged as the brand’s Dealer of the Year 2022, following a closely fought contest between all the dealers across the country.
Achieving this prestigious status is no mean feat, and dealer performance is closely monitored throughout, meaning they have to be at the top of their game every day.
“With the recently introduced Triton Single Cab and the entire Triton range being refreshed plus the fact the new Xpander is on its way, dealers are excited about the fact that they can offer customers state-of-the-art products at affordable prices,” says Jeffrey Allison, General Manager: Marketing.
“Added to that, there is an impetus in the market as the COVID losses are slowly being turned around, and this reflects directly in significantly increased sales within the group.”
Mitsubishi Motors SA (MMSA) was recently the recipient of a Gold Award as the ‘Most Improved’ brand at the recent National Automobile Dealers Association (NADA) awards with 2.8% improvement compared to last year.
Thato Magasa, Managing Director of MMSA, said: “The improved sales results are extremely positive, and the DOTY is an opportunity for us to come together and align our efforts as well as celebrate our business.
“We have the right product – and I am excited about the new products still to come – and we have a solid, enthusiastic and dedicated dealer network that will help us grow even more.”
According to Thato, the South African buyer still prefers going to a dealership for a person-to-person purchase. “We have taken note of that and worked hard to ensure that all our dealers’ operating standards are consistent, and this shows in the improvements we have achieved in Customer Satisfaction.
“Interestingly, 67% of vehicle services handled by our dealers are for vehicles that are out of warranty – testimony to the longevity and reliability of the product.”
A renewed focus on customer care and the well-being of the employees, is high on the agenda of Jaco du Preez, newly appointed General Manager at Waterberg Toyota in Limpopo.
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You can't build a reputation on what you are going to do.
Henry Ford
A renewed focus on customer care and the well-being of the employees, is high on the agenda of Jaco du Preez, newly appointed General Manager at Waterberg Toyota in Limpopo.
Isuzu Motors South Africa recently held its annual Dealer of the Year awards showcasing the good results of its dealer network throughout Southern Africa this past year.
To enter working life at age 17 and have your own business by 18 requires considerable effort and ingenuity.