Chery had a busy time over the last couple of weeks. Not only did it pull off a unique crash test with two Chery Tiggo 9s, the first of its kind locally, but it also awarded its top performing dealers during its national dealer conference held at Nasrec.
For one group specifically the awards ceremony was a highlight as it walked away with the highest number of top accolades at the event.
DigiCars Group has cemented its reputation as a powerhouse in the South African automotive industry after its dealerships, Chery Sandton and Chery Northcliff, scooped awards across sales, marketing, aftersales and financial services.
Chery Northcliff was honoured with: Best Medium Dealer Awards in Sales and Marketing, Best WesBank Chery Finance Dealer and Best Supporting Dealer – WesBank Finance.
Chery Sandton secured Best XL Dealer in Sales, Marketing and Aftersales.
“These wins belong to our entire team. From our executives, passionate sales consultants and marketing gurus to our skilled aftersales departments and everyone working tirelessly behind the scenes, this success reflects the culture of excellence at our company,” said Dawood Olgar, CEO of DigiCars Group.
Azhar Abed, Group Franchise Director, praised the recognition as a direct reflection of the dedication and unity within the dealerships. “These awards are proof of what happens when a team shares the same vision and drive. From sales to operations, all have played their part in achieving this milestone. I am immensely proud of the people behind Chery Sandton and Northcliff for proving that passion and consistency always deliver results.”
The Group also extended gratitude to Chery South Africa’s leadership, including Mr Jay-Jay Botes and his OEM team, for their continued confidence and support.
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Sales: |
|
|
Top Sales |
|
|
Category |
Dealer |
|
X- Large |
Chery Sandton |
|
Large |
Chery Centurion |
|
Medium |
Chery Northcliff |
|
Small |
Chery Krugersdorp |
|
X- Small |
Chery Hermanus |
|
Top Wholesale |
|
|
Top Wholesale |
Chery Pretoria North |
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Top Sales SSI |
|
|
Category |
Dealer |
|
Small |
Chery Krugersdorp |
|
Large |
Chery Boksburg |
|
X-Small |
Chery Vryburg |
|
X-Large |
Chery Alberton |
|
Medium |
Chery Cape Gate |
|
Chery Dragon Trials |
|
|
1st Place |
Chery Randfontein - Franselle Du Preez |
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2nd Place |
Chery Pretoria North– Devon Da Silva |
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3rd Place |
Chery Hermanus - Conrad Basson |
Aftersales awards:
|
Classification |
Winner Best 2024 |
|
X-Large |
Chery Sandton |
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Large |
Chery Centurion |
|
Medium |
Chery Midrand |
|
Small |
Chery Trichardt |
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X-Small |
Chery Mokopane |
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Best Parts Sales |
Chery Germiston |
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Best CSI |
Chery Trichardt |
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Technician of the year |
Paul de Beer - Chery Shelly Beach |
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Marketing awards: |
|
|
Category |
Dealer |
|
XL |
Chery Sandton |
|
L |
Chery Pinetown |
|
M |
Chery Northcliff |
|
S |
Chery Middelburg |
|
XS |
Chery Randfontein |
|
Most Improved dealer |
Chery Ladysmith |
|
Digital Star Award |
Devon Da Silva - Chery Pretoria North |
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If you are not taking care of your customer, your competitor will.
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