Chery dealers showcase their achievements

Chery had a busy time over the last couple of weeks. Not only did it pull off a unique crash test with two Chery Tiggo 9s, the first of its kind locally, but it also awarded its top performing dealers during its national dealer conference held at Nasrec.

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For one group specifically the awards ceremony was a highlight as it walked away with the highest number of top accolades at the event.

DigiCars Group has cemented its reputation as a powerhouse in the South African automotive industry after its dealerships, Chery Sandton and Chery Northcliff, scooped awards across sales, marketing, aftersales and financial services.

Chery Northcliff was honoured with: Best Medium Dealer Awards in Sales and Marketing, Best WesBank Chery Finance Dealer and Best Supporting Dealer – WesBank Finance.

Chery Sandton secured Best XL Dealer in Sales, Marketing and Aftersales.

“These wins belong to our entire team. From our executives, passionate sales consultants and marketing gurus to our skilled aftersales departments and everyone working tirelessly behind the scenes, this success reflects the culture of excellence at our company,” said Dawood Olgar, CEO of DigiCars Group.

Azhar Abed, Group Franchise Director, praised the recognition as a direct reflection of the dedication and unity within the dealerships. “These awards are proof of what happens when a team shares the same vision and drive. From sales to operations, all have played their part in achieving this milestone. I am immensely proud of the people behind Chery Sandton and Northcliff for proving that passion and consistency always deliver results.”

The Group also extended gratitude to Chery South Africa’s leadership, including Mr Jay-Jay Botes and his OEM team, for their continued confidence and support.

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Sales:

Top Sales

Category

Dealer

X- Large

Chery Sandton

Large

Chery Centurion

Medium

Chery Northcliff

Small

Chery Krugersdorp

X- Small

Chery Hermanus

Top Wholesale

Top Wholesale

Chery Pretoria North

Top Sales SSI

Category

Dealer

Small

Chery Krugersdorp

Large

Chery Boksburg

X-Small

Chery Vryburg

X-Large

Chery Alberton

Medium

Chery Cape Gate

Chery Dragon Trials

1st Place

Chery Randfontein - Franselle Du Preez

2nd Place

Chery Pretoria North– Devon Da Silva

3rd Place

Chery Hermanus - Conrad Basson

Aftersales awards:

Classification

Winner Best 2024

X-Large

Chery Sandton

Large

Chery Centurion

Medium

Chery Midrand

Small

Chery Trichardt

X-Small

Chery Mokopane

Best Parts Sales

Chery Germiston

Best CSI

Chery Trichardt

Technician of the year

Paul de Beer - Chery Shelly Beach

Marketing awards:

Category

Dealer

XL

Chery Sandton

L

Chery Pinetown

M

Chery Northcliff

S

Chery Middelburg

XS

Chery Randfontein

Most Improved dealer

Chery Ladysmith

Digital Star Award

Devon Da Silva - Chery Pretoria North




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