2024 Dealer Conference Highlights - Absa and Cars.co.za

Absa Vehicle and Asset Finance has partnered with Cars.co.za to bring more qualified leads to South African dealers.

Absa and Cars co za Dealer Conference

Absa Vehicle and Asset Finance and Cars.co.za recently embarked on a roadshow across South Africa to introduce dealers to a new way of getting high quality, qualified leads.

The two powerhouses in the automotive industry have developed a WhatsApp-driven process that will see interested customers engage with Absa via WhatsApp to test a vehicle's affordability.

On initial approval, the customer is connected with the relevant dealer and given the option to finance their vehicle, with full control and commission remaining with the dealer.

See highlights from their roadshow here:

More Dealer News stories

The reason why car buyers stay brand loyal

The reason why car buyers stay brand loyal

As South Africans keep their vehicles for longer, aftersales service and dealership experience are becoming critical drivers of long-term brand loyalty, according to Hyundai Automotive South Africa.

  • 14 March 2026
How WeBuyCars built an AI powered engine for growth

How WeBuyCars built an AI powered engine for growth

At the NADA Connect 2026 conference, the Deputy CEO of WeBuyCars, Dr Wynand Beukes, took the stage to share what he called “our story, not the right story or the wrong story, just ours”.

  • 13 March 2026