
Staff are the moral fibre of any dealership
When the moral fibre of your staff is in the right place, you are on the road to success, no matter what kind of business you are in.
- Dealer News
- 10 July 2025
The general public, and customers specifically, are loving Tiger Wheel & Tyre as they were recently voted the “best” and “favourite” in two separate polls done annually by local newspapers among its readers.
According to a media statement, Tiger Wheel & Tyre were placed first in the Daily Sun Readers’ Choice Awards for the Best Tyre Supplier-category for the second time. “Knowing that this comes straight from our customers, makes the win all the more special,” Farishta Singh, group marketing executive at TiAuto Investments, said in a statement.
Simultaneously the readers at Beeld Newspaper voted Tiger Wheel & Tyre as “Favourite in Tyres” for the 8th consecutive time, with them receiving the platinum award. Gold and silver awards were also awarded.
According to Singh they are delighted by the result, proving that Tiger Wheel & Tyre is a beloved brand transcending multi-lingual borders. The statement claims that the Daily Sun are in touch with close to 2.9 million readers, whereas Beeld boasts over 213 000 readers.
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